Manheim.com PowerSearch Video Script
Overview
Manheim, a division of Cox Automotive, is the world's largest wholesale automobile auction company. Their 122 auction locations handle nearly 7 million used vehicles every year, facilitating nearly $46 billion in transactions between dealers.
To help used car dealers find vehicles in their massive inventory, Manheim.com hosts a search engine called PowerSearch. Dealers can search for vehicles, by make, model, year, color, etc. With the right combination of search criteria, a dealer can narrow a field of thousands of vehicles down to just a handful.
When I was hired by Cox Automotive to develop new hire sales training for Manheim, I was asked to create a series of training videos that show Inventory Solutions managers how to demo the capabilities of PowerSearch to prospective clients.
The script for the six short videos that comprise this lesson appears below.